The latest news from InsiderSport

The latest news, features and insight from the sports industry.

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KO Entertainment delivers ‘unparalleled’ fan engagement with Bally’s

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KO Entertainment, a subsidiary of global boxing promotion company Golden Boy Promotions, has formed a strategic alliance with Bally’s Corporation to integrate gamification into…
Hard Rock teams with Lionel Messi for 50th anniversary

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Hard Rock International has marked its 50th anniversary celebrations by signing FC Barcelona’s Lionel Messi as its new brand ambassador for the next five…
UEFA selects AntChain as blockchain partner ahead of Euro 2020

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UEFA has inked a five-year deal with AntChain, the blockchain business of Ant Group, ahead of the 2020 UEFA European Championships. Under the terms…
G2 Esports to create ‘unique experiences’ via Betway partnership

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Prominent international esports organisation G2 Esports has signed a global partnership with sports betting operator Betway. Under the terms of the agreement, the partners…
Newcastle Racecourse ‘delighted to welcome’ new sponsor William Hill

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The Arena Racing Company (ARC) and William Hill have announced that the sports betting operator has acquired the title sponsorship of the Northumberland Plate…
DAZN rebuffs Sky’s €500m Serie A content sharing bid

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Digital sports subscription service and media business DAZN Group has rejected a €500 million bid from Sky Italia to ‘share’ the rights to the…
Fanslide to ‘transform’ Euro 2020 with fantasy football

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London-based technology start-up Fanslide has launched the world’s first live, in-play, fantasy football game ahead of the upcoming UEFA European Championships, which aims to…
Nottingham Forest pens ‘record category’ sponsorship deal

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Nottingham Forest has announced The Skinny Food Co as the EFL Championship club’s new back-of-shorts partner. As part of the record category deal for…
Sky Deutschland retains Premier League rights in three-year renewal

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Pay-television broadcaster Sky Deutschland has renewed the rights to the English Premier League in Germany and Austria until 2025. The new deal, which runs…
Wolfsburg praises ‘genuine added value’ of Flow Lab partnership

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Bundesliga club VfL Wolfsburg has partnered with Flow Lab, a start-up developer providing an app which acts as a personalised physical and mental health…
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sbcevents
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SBC Digital Payments

29 April 2021

SBC Digital Payments is dedicated to Payments within betting and gaming, undoubtedly one of the most important and rapidly developing areas within the industry. After all, gambling revolves around money, and handling payments efficiently as well as the closely related areas of KYC, compliance, fraud and AML, and cryptocurrencies are on the forefront of operator executives’ minds.
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SBC Digital North America

9-10 June 2021

SBC Digital North America focuses on the burgeoning North American sports betting and igaming industry, providing an industry-leading platform where all the industry’s key players come together to discuss the challenges and opportunities facing the industry.

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SBC Digital Italia

28 – 29 July 2021

SBC Digital Italia will have an exclusive focus on one of Europe’s main betting & gaming markets. Home to many of the industry’s strongest and most innovative companies, the Italian market has often developed new approaches to adapt to a changing regulatory landscape, most recently with the introduction of the strict limitations placed on advertisement and promotion of betting and gaming operators.

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