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The latest news, features and insight from the sports industry.

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Bellator: BBC deal is a ‘massive’ moment for MMA’s global expansion

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Last week, mixed martial arts (MMA) promotion Bellator struck a landmark deal with the BBC which will see the free-to-air broadcaster provide coverage of its…
UEFA designates Qatar Airways as Euro 2020 latest sponsor

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UEFA has selected Qatar Airways as the official airline sponsor of this summer’s delayed 2020 European Championships. Under the terms of the agreement, Qatar…
SheBelieves Cup breaks Fox Sports viewing audiences

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The US women’s national team’s (USWNT) triumph over Canada in the group stages of the SheBelieves Cup broke viewing records for the competition on…
Fans to return to sporting venues by mid-May PM confirms

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Sports clubs will be able to host spectators from 17 May under Prime Minister Boris Johnson’s four-stage roadmap to exit lockdown. Addressing the House…
Chase Distillery joins British and Irish Lions as sponsor

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The British and Irish Lions has chosen Chase Distillery as its Official Vodka and Gin sponsor ahead of its upcoming South African tour. Under…
LFP rebuffs Free rebate as Canal+ legal challenge continues

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French telecom firm Free’s request for a rebate from the French Professional Football League (LFP) has been rejected by the governing body. As reported…
Atlético Madrid confirms Ria Money Transfer renewal

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La Liga giants Atlético Madrid has extended its sponsorship agreement with Ria Money Transfer until the end of the 2023/24 season. The current league…
FITEQ makes token donation to Premier League star ambassador

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The International Teqball Federation (FITEQ) has donated a customised Teq table to Premier League star Raúl Jimenez as a token of appreciation for his…
Women’s football bolstered by second tranche of Winter Survival Package

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Women’s sport is set to receive a boost from the latest tranche of funding from the UK government’s Sport Winter Survival Package. A combined…
Real Madrid in sponsorship talks with Saudi Arabia’s Qiddiya

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La Liga giants Real Madrid have been in sponsorship talks with Qiddiya, the state-owned Saudi Arabian entertainment project. As reported in The Times, leaked…
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sbcevents

SBC Digital Latinoamérica

2 – 3 March 2021

Now in its second edition, the first day will address the entire Latin American market and sessions will be mainly conducted in Spanish, while the second day will focus on Brazil and most sessions will be conducted in Portuguese.The event will be held on SBC’s digital platform, allowing for unparalleled conference content, networking, and innovation showcases from leading suppliers.

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SBC Digital Africa

30 – 31 March 2021

SBC Digital Africa is the 2nd edition of the largest virtual event dedicated to the African continent. To shed light on both emerging opportunities and unique challenges in the most important African markets, SBC will bring together the key industry experts and industry leaders to share their insights.

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SBC Digital Payments

29 April 2021

SBC Digital Payments is dedicated to Payments within betting and gaming, undoubtedly one of the most important and rapidly developing areas within the industry. After all, gambling revolves around money, and handling payments efficiently as well as the closely related areas of KYC, compliance, fraud and AML, and cryptocurrencies are on the forefront of operator executives’ minds.
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SBC Digital North America

9-10 June 2021

SBC Digital North America focuses on the burgeoning North American sports betting and igaming industry, providing an industry-leading platform where all the industry’s key players come together to discuss the challenges and opportunities facing the industry.

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