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The latest news, features and insight from the sports industry.

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Newcastle United strikes extension with online sportsbook FUN88

Newcastle United has extended its partnership with online casino and sportsbook FUN88 after agreeing a new long-term commercial agreement. The agreement sees FUN88 continue…
Formula E boosts Chinese engagement with Kuaishou ‘strategic alliance’

Formula E has entered into a ‘strategic alliance’ with Chinese short video platform Kuaishou in which the Tencent-backed brand will become the competition’s exclusive…
Leicester Tigers finds new main partner in Topps Tiles

Premiership Rugby side Leicester Tigers has signed an agreement with Topps Tiles that will see the firm replace Holland and Barrett as the side’s…
LA Galaxy and LA Kings secure MKF partnership following AEG deal

Sports and live entertainment company AEG has signed a ‘strategic new marketing partnership’ with Monkey Knife Fight (MKF) that will see the fantasy sports…
PM reveals blueprint for bringing fans back to stadiums

The UK is set to welcome back fans to stadiums as soon as October, according to Prime Minister Boris Johnson. During his press briefing…
Marseille ‘pioneers’ fan engagement with Twitch broadcast initiative

Olympique Marseille has boosted its fan engagement opportunities by announcing that its upcoming friendlies against FC Pinzgau and SV Heimstetten will be streamed live…
Roma looks to ‘explore new opportunities’ following Nike termination

AS Roma has announced that it has prematurely terminated its decade-long commercial partnership with Nike four years early as the club looks to ‘explore…
PFL secures long-term Acronis partnership

MMA organisation the Professional Fighters League (PFL) has struck a ‘long-term marketing and technology partnership’ with software company Acronis in order to strengthen the…
Having leagues on board can be pivotal to US sporting integrity

Sporting integrity and sports wagering were analysed in great depth during the second day of this week’s SBC Digital Summit North America. The GLMS-sponsored…
Betsson looks to Spanish market growth with UD Ibiza

Sports betting operator Betsson has been announced as the new sponsor of the Spanish club of Second Division B Unión Deportiva Ibiza. The club…
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SBC Digital Summit North America

14 – 16 July 2020

The SBC Digital Summit North America is the largest online event in North America and will deliver a fully virtual and interactive conference, exhibition and networking experience to delegates with an interest in the U.S. betting and gaming industry. To address the state of the industry, SBC has gathered the very best industry experts and thought leaders to share their views and discuss what tools we can use and look at the opportunities ahead of us.

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SBC Summit Barcelona – Digital

8 – 11 September 2020

The SBC Summit Barcelona – Digital is the online version of SBC’s flagship event, with over 10,000 delegates and 100 exhibitors. You can look forward to a Global Betting & Gaming Show that will deliver a fully virtual and interactive conference, exhibition and networking experience to executives in all industry sectors and from all regions. The event will offer a unique opportunity to meet and network in the themed networking sessions, round tables and workshops with a global audience of decision-makers, in and around the world-wide industry.

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